He was buried at Forest Lawn Memorial Park, Hollywood Hills, in Los Angeles. Quotes displayed in real-time or delayed by at least 15 minutes. He also appeared on The Donna Reed Show, Hogan's Heroes, and The Bob Newhart Show. Mutual Fund and ETF data provided by Refinitiv Lipper. This material may not be published, broadcast, rewritten, The man famous as TV's "Mr. Whipple" died of natural causes at the Motion Picture & Television Fund Hospital in Woodland Hills, said his daughter Melanie Wilson, who is known for her role as a flight attendant on the ABC sitcom "Perfect Strangers.". He declared himself not impressed with modern cinema. He was 91. Wilson made more than 500 commercials as Mr. George Whipple, a man consumed with keeping bubbly housewives from fondling toilet paper. He was 91. Wilson graduated from the Ontario College of Art & Design. Mr. George Whipple (also known as George the Grocer) is a fictional supermarket manager featured in television commercials, radio, and print advertisements that ran in the United States and Canada from 1964 to 1985 for Charmin toilet paper. Mutual Fund and ETF data provided by Refinitiv Lipper. Wilson also played a drunk on several episodes of "Bewitched," and appeared as various characters on "Hogan's Heroes," "The Bob Newhart Show," and Walt Disney productions. He was born in England in 1916, the son of a vaudeville entertainer and a singer. In 1978, Mr. Whipple was named the third best-known American, just behind former President Richard Nixon and Christian figure, Billy Graham. In addition to Melanie, Wilson is survived by his wife, Meg; a son, Stuart; and another daughter, Wendy. "The kind of pictures they're making today, I'll stick with toilet paper," he told The Associated Press in 1985. Market data provided by Factset. Though Wilson said he initially resisted commercial work, he learned to appreciate its nuance. [2] After the war he moved to the United States and became an American citizen in 1954. Sam Mercurio, an advertising executive at radio station WFMD, explained in May 1977 that getting attention and irritating the listener are often one and the same. The first of his Charmin commercials aired in 1964 and by the time the campaign ended in 1985, the tag line and Wilson were pop culture touchstones. “Everybody here knows who Mr Whipple is,” wrote The News in Frederick, Maryland. "Everybody says, 'Where did they find you?' Over 21 years, Wilson made more than 500 commercials as Mr. George Whipple, a man consumed with keeping bubbly housewives from fondling the soft toilet paper. He got his start in show business with a part-time job at CHML radio in Hamilton at age fifteen. I've been an actor for 55 years," Wilson told the San Francisco Examiner in 1985. 1970s: 1973 — P&G patented a new manufacturing technique that produced softer Charmin. Dick Wilson (30 July 1916 – 18 November 2007), was a British-born American character actor who was best-known as grocery store manager Mr. George Whipple in more than 500 Charmin toilet paper television commercials (1965–89, 1999–2000). Typically, Whipple scolds customers who "squeeze the Charmin," while hypocritically entertaining such actions himself when he thinks no one will notice. The ad showed Wilson "coming out of retirement" against the advice of his golfing and poker buddies for one more chance to sell Charmin. Procter & Gamble eventually replaced the Whipple ads with cartoon bears, but brought Wilson (as Whipple) back for an encore in 1999. [2], Wilson made numerous appearances on Bewitched, playing "various" drunks. He called the Mr. Whipple character "one of the most recognizable faces in the history of American advertising.". You've got 24 seconds to introduce yourself, introduce the product, say something nice about it and get off gracefully. [4] He described acting in commercials as "the hardest thing to do in the entire acting realm. The punch line of most spots was that Whipple himself was a closeted Charmin-squeezer. The new toilet paper was softer, while the strength remained the same.

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